Celsius Holdings Stock Rises Amid CEO Share Purchase, Leadership Challenge

By EC Assets · Published 11 September 2026

Celsius Holdings stock increased after its CEO purchased company shares. The rise follows recent attention on the energy drink maker. A billionaire investor is also calling for a change in leadership at the company. Rockstar Energy founder Russ Savage stated he controls 12 million shares of Celsius Holdings. This amounts to approximately 4.7% of the company. Savage told CNBC he aims to take over as CEO. This multi-million dollar investment has developed into a public dispute over the leadership of one of America’s largest energy drink manufacturers. Celsius Holdings, Inc. presented at the Barclays 19th Annual Global Consumer Staples Conference on September 8, 2026. John Fieldly, among other company participants, spoke at the event. This article is intended for informational purposes only. It does not constitute investment advice.